Dan Hock's Essays

How to Design an Org for Founder Mode

Examples from Apple, Airbnb, Shopify, and Nvidia

Feb 7 • 

Dan Hockenmaier

107

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How to Design an Org for Founder Mode

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January 2025

Why Did DoorDash Win?

Three stories, all of which are true.

Jan 22 • 

Dan Hockenmaier

232

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Why Did DoorDash Win?

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December 2024

The Leaky Bucket Theory of Network Effects

A framework for understanding the strength of a marketplace’s network effect

Dec 9, 2024 • 

Dan Hockenmaier

85

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The Leaky Bucket Theory of Network Effects

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October 2024

Playing Game One

A two-minute career manifesto for ambitious people

Oct 8, 2024 • 

Dan Hockenmaier

92

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Playing Game One

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September 2024

How to be Strategic

The actual nature of strategic work, and how to become great at it

Sep 30, 2024 • 

Dan Hockenmaier

189

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How to be Strategic

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August 2024

When to join a startup

Learning to assess risk will help you maximize the economic outcome of joining a startup

Aug 1, 2024 • 

Dan Hockenmaier

185

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When to join a startup

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February 2024

The Best Way to Drive Demand in Marketplaces is Hiding in Plain Sight

This is a joint post by Casey Winters and Dan Hockenmaier.

Published on Casey Accidental • Feb 22, 2024

Why growth models fail

Why most growth models don't get adopted, how to avoid this fate, and a template model to get you started.

Feb 14, 2024 • 

Dan Hockenmaier

86

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Why growth models fail

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January 2024

How to describe your business as an equation

And why you don’t fully understand your business until you can

Published on Lenny's Newsletter • Jan 16, 2024

The Two Paths of a Manager

Diagnosing and course correcting two of the most common stumbling blocks for new managers

Jan 3, 2024 • 

Dan Hockenmaier

51

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The Two Paths of a Manager

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December 2023

How to Choose a Startup

And why so many people get it almost entirely backwards

Dec 4, 2023 • 

Dan Hockenmaier

144

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How to Choose a Startup

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September 2023

Generalist Disease

What elite professionals get wrong about career growth

Sep 25, 2023 • 

Dan Hockenmaier

619

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Generalist Disease

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